My Interview with Haris Halkic: How I Trained Myself to Be a Freelance Copywriter

In this interview, Haris and I discuss how I first got into marketing, why I began freelancing, my recommendations to anyone else preparing to switch to full-time freelancing, who my copywriting heroes are, and plenty more.

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SEO Copywriting: 13 Questions to Ask Before You Publish Your Content

Lately, we've been discussing SEO copywriting. We've discovered that our readers should be our first priority, seen what readers are looking for in our content, and learned how to optimize our content to make sure it's found. But let's be honest—that's a lot to keep track of. So to simplify the process, here's a list … Continue reading SEO Copywriting: 13 Questions to Ask Before You Publish Your Content

Recently Published: Top 4 Threats to Creative Copywriting and How to Overcome Them

Disclaimer: This article was originally published at Marketing Profs. You can read it in its entirety there.  "Threat 1. Neglecting Inspiration When's the last time you remember feeling truly inspired and what caused it? A common mantra of writers is that you can't just wait for inspiration to strike. But that doesn't mean you can never seek … Continue reading Recently Published: Top 4 Threats to Creative Copywriting and How to Overcome Them