How Freelance Copywriters Can Help Businesses of Any Size

Did you know only 22% of businesses are pleased with their conversion rates? Or that "86% of consumers would like to receive promotional emails from companies they do business with at least monthly, and 15% would like to get them daily"? What about this one? 38% of salespeople say getting a response from prospects is getting harder. … Continue reading How Freelance Copywriters Can Help Businesses of Any Size

The Value of One: Why You Don’t Have to Save the World

In 2016, over 500,000 people in the US were recorded as homeless. Over 1/5 of those were children. More than 300 million people in the world suffer depression. In 2015, 43.1 million Americans lived in poverty. With such overwhelming need in the world, Christians often think: "How can we possibly fix it all?" "Does what little … Continue reading The Value of One: Why You Don’t Have to Save the World

Top 4 Productivity Articles for the Self-Employed

A 2014 Pew Research study found that 1 in every 10 American workers were self-employed. 10% of the American workforce— or rather, 14 million people—now work for themselves. Of the many daily challenges these 14 million people face, one common recurring problem for all of them is how to be most productive. Your workflow changes when … Continue reading Top 4 Productivity Articles for the Self-Employed

How to Nail Customer Service on Twitter (Plus 8 Brands Who Have)

Toward the end of last year, I attended Hootsuite's Connect conference. This virtual event was all about mastering social media for business. One of my favorite sessions was about social customer service on Twitter, given by one of Twitter's very own  - Rob Hamilton. Since this conference, Rob has gone on to work for Amazon … Continue reading How to Nail Customer Service on Twitter (Plus 8 Brands Who Have)