Discover why you need a personal brand and how to start one.
Tag: branding strategy
Want More Website Traffic? Stop Depending on Your Blog.
To get steady traffic, you may need to shift your mindset about blogging. Here’s what you’re missing in your marketing strategy.
Why You May Be Marketing to the Wrong Audience…and How to Find the Right One
Fact 1: Identifying the right target audience is a major part of successful marketing. Fact 2: Many brands are targeting a broad (and usually, an already highly sought-after) mass audience. Fact 3: That's not the right target audience. When branding a new product or service, it's easy to pick a target audience like "Millennials," … Continue reading Why You May Be Marketing to the Wrong Audience…and How to Find the Right One