Pinterest can be a powerful tool for personal branding and lead generation. Follow these steps to get your personal profile ready.
Do you have a proven freelance copywriter you can contact when you need help? Watch this video to learn 7 reasons why you may need one.
You can grow your Twitter without spending money or using fake follows. Get your first 100 Twitter followers organically with these strategies and free tools.
Use these tools and guides to write more efficiently and effectively. You'll be able to write better for your readers and rank higher in search engines.
See 7 of legendary David Ogilvy's famous ads and uncover some of his personal advertising philosophies.
Disclaimer: This article was originally published at Marketing Profs. You can read it in its entirety there. "Threat 1. Neglecting Inspiration When's the last time you remember feeling truly inspired and what caused it? A common mantra of writers is that you can't just wait for inspiration to strike. But that doesn't mean you can never seek … Continue reading Recently Published: Top 4 Threats to Creative Copywriting and How to Overcome Them
Toward the end of last year, I attended Hootsuite's Connect conference. This virtual event was all about mastering social media for business. One of my favorite sessions was about social customer service on Twitter, given by one of Twitter's very own - Rob Hamilton. Since this conference, Rob has gone on to work for Amazon … Continue reading How to Nail Customer Service on Twitter (Plus 8 Brands Who Have)
Fact 1: Identifying the right target audience is a major part of successful marketing. Fact 2: Many brands are targeting a broad (and usually, an already highly sought-after) mass audience. Fact 3: That's not the right target audience. When branding a new product or service, it's easy to pick a target audience like "Millennials," … Continue reading Why You May Be Marketing to the Wrong Audience…and How to Find the Right One
Lately, passive income has been all the rage. It's supposedly easy, productive, and manageable. Wouldn't it be nice if that could translate into passive marketing in the business world? You wouldn't have to spend any extra time or money, but you'd still be just as productive. Well, I have good news for you! While self-creating … Continue reading Facebook Beacons for Business: Growing Your Audience for Free
As a writer, I thoroughly enjoy reading other people's thoughts, strategies, tips, and tricks on the writing process. I love learning from and identifying with other writers. Throughout this past year, I've discovered many great articles about writing - and now I'd like to pass a few favorites on to you. Save them now; read … Continue reading 7 Best Writing Articles of 2016